Wish to track the CTA events in your Google Analytics account? Just activate Google Analytics tracking on your Flows! 

  1. Go to Setup & Styling for the Flow you wish to track by clicking on the cogwheel next to the Flow.
  2. Scroll down to 'Tracking' in the Setup tab and open the Google Analytics drop-down menu. 

3. Toggle to activate the tracking and name the UTMs. The example below is an Instashop Flow. (You can leave the 'Medium' and 'Campaign' boxes blank if you don't want to be too specific.)


The UTMs will now be added in the URL whenever a visitor clicks on a product or CTA button in the Flow and you will now get the data in your Google Analytics account.

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