Flows and Web Content Accessibility Guidelines
Flowbox is committed to ensuring digital accessibility for all users, in compliance with the European Accessibility Act (EAA), based on the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA. Furthermore, we also aim to be in line with the Americans with Disabilities Act (ADA)
Compliance Status
As of June 2025, Flowbox has released a series of updates to improve the accessibility of our embedded widget experiences. These improvements aim to bring us into alignment with WCAG 2.1 Level AA, which forms the foundation of EAA digital product compliance.
Current State
We have recently (Q1/2025) completed an internal accessibility audit and implemented a wide range of updates across our widgets, modals, and navigation patterns. Our development team has focused on removing all known accessibility barriers affecting keyboard navigation, screen reader compatibility, and visual clarity.
Known Issues
At this time, all previously identified accessibility issues have been addressed and resolved.
Customization
Bear in mind that applying custom CSS to your Flows, such as low contrast colors and/or enabling infinite scroll or auto-play on videos may reduce accessibility. If in doubt, refer to the Web Content Accessibility Guidelines (WCAG 2.1 AA) for best practices.
Compatibility with browsers and assistive technology
Flowbox's website and platform are designed with the aim of being compatible with the latest browser versions.
Latest Accessibility Updates
Below is a changelog of the most recent improvements made to our platform in support of accessibility:
[Widget] Carousel – Fixed issue where first post selection was visually cut off
[Widget] Thumbnail – Added narration for usernames and buttons
[Widget] Image focus – System now properly focuses on images
[Widget] Carousel – Corrected scrolling behavior when tabbing into the flow
[Widget] Grid and Carousel – Clarified image functionality as buttons
[Widget] Carousel controls – Improved clarity of control functions
[Widget] Added proper list quotations
[Widget] Alt-text - Improved media thumbnail descriptions (alternative text) to provide more accurate and meaningful content. Alt-text now dynamically adapts to the user’s locale, based on the available languages in the product catalog
[Post modal] – Fixed incorrect tab navigation order
[Post modal] – Ensured focus remains within modal when opened
[Post modal] – Added description for sale price
[Post modal] – Corrected button labeling for captions
[Post modal] – Fixed keyboard navigation skipping list descriptions
[Post modal] – Restored keyboard navigation for TikTok posts
[Report modal] – Addressed focus and navigation issues before and after form submission
[Post modal] Carousel – Improved navigation on last media item
Date of Last Update
June 30, 2025
Feedback and Support
We are continuously working to improve accessibility across our platform. If you experience any accessibility barriers or have suggestions for improvement, please contact our support team:
Email: techsupport@getflowbox.com
Formal complaints
We aim to respond to accessibility feedback within 10 business days and to propose a solution within 20 business days.